What services does Edie.One offer?
How much do your services cost?
Prices vary by service, with packages starting at £495.00. Please see our Plans & Pricing for more information, and feel free to contact us with any questions.
What is digital marketing and why is it important?
Digital marketing refers to any sort of online marketing, and includes a range of services, such as social media management, online review management, website design and development, and more. Search engine optimisation (SEO) is at the heart of our digital marketing strategy because we understand how important it is to get your brand to the top of customers’ online search results.
Why is web design important?
A well designed website can help improve online user and customer experience. In doing so, the customers’ interaction with your brand is positive. A positive online experience often leads to users that are more likely to convert (make a purchase, subscribe to your newsletter, contact your business, etc.).
What is SEO and why is it important?
“SEO stands for search engine optimization. It’s a set of processes aimed at improving your website’s visibility in search engines (such as Google). All with the goal of getting more organic traffic. To harness this traffic source’s potential, you need to appear in the top search results for your target keywords. The No. 1 organic result is 10x more likely to receive a click than a page ranking in position No. 10. Search engine optimization plays a key role in improving your ranking positions. Better rankings mean more traffic. And more traffic means new customers and more brand awareness.” (SEMRush, 2022)
Why work with us?
Edie.One values (a) high impact, stress-free marketing (b) long-term relationships and (c) personality.
a. Edie.One develops and manages high impact, stress-free marketing that's made simple.
b. Edie.One understands how important your customer, partner and investor relationships are.
c. Edie.One injects its personality into your brand to help it stand out and gain trust from customers.
What is personalised marketing and why is it important?
Edie.One injects personality into your brand to help you stand out amongst an often dull, highly protected space. Building a brand personality and active digital presence helps you humanise your business in a way in which your clients can relate to and trust. Ultimately, your clients are taking big leaps of faith in your services, so need to feel they know you and trust you.
What is the difference between a web developer and web designer?
A web developer is someone who creates a personalised website from scratch, often using code to make unique customsiations. Web developers are highly technical individuals who understand the search engine algorithms and SEO that will help optimise your website for search engines such as Google.
Conversely, a web designer is someone who helps with the more creative side, designing website pages for aesthetic purposes. These design changes improve online user and customer experience so that the customer’s interaction with your brand is positive. A positive online experience often leads to users that are more likely to convert (make a purchase, subscribe to your newsletter, contact your business, etc.).
What do social media agencies do?
Social media agencies offer digital marketing services to optimise your online presence, brand awareness and target market reach on platforms such as Instagram and LinkedIn.
At Edie.One, we analyse your business, its goals and audience to understand where your customers are and which platform your brand would benefit from using. We focus on achieving more with less. Our resourceful approach ensures that the energy Edie.One creates around your brand is sustained beyond the initial impact.
How do businesses benefit from social media?
Why social media?
- Globally, sales made through social commerce in 2021 were projected to reach $492 billion (Business Wire)
- In 2021, 10% of all e-commerce spend is done via social commerce. By 2025, this number will reach 17% (Business Wire)
Why Instagram?
- At 51%, Instagram is the biggest influencer of all social media platforms (Hootsuite)
- Instagram shopping behaviours
- 24% of all online shoppers world-wide are most likely to make purchases from Instagram (Statistica)
- 72% of Instagram users say Instagram influences their buying decisions (Hootsuite)
- 44% of Instagram users are shopping weekly on the platform
Why Pinterest?
- Pinterest has a healthy growth rate of 7.5% each year. It’s the third fastest-growing platform right now (SproutSocial)
- Pinterest shopping behaviours (SproutSocial)
- 4 in 5 users have found a new product or brand on Pinterest, likely resulting in a purchase or a follow
- Pinterest ads generate a 2.3x more efficient cost per conversion than other social media sites
- Shoppers on Pinterest spend twice as much as shoppers on other platform
Why Instagram Ads?
- People use Instagram to shop, and 44% of surveyed users do so on a weekly basis (Instagram)
- Instagram ad reach increases by 21% (or +257 million users) year-on-year (SproutSocial)
Send us any further questions you may have. We would love to help!
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